serendipitous entrepreneurship

Nebraska - "The Good Life"! By my own observation, it's a place that tells the story of quiet perseverance and triumph throughout history, has hidden outdoor adventures like beautiful hiking and plentiful prairie land with impressive wildlife, and home to some of the most passionate sports fans in the country. It also has some of the most kind-hearted and genuine people enjoying life here that I've ever met. It's "The Good Life" for sure! Our guest today is Nick Cusick, an enthusiastic Nebraskan. Professionally, Nick is the Co-Founder and CEO of Bison, Inc., a Lincoln-based manufacturer of sports equipment. Personally, he is active in a wide range of community boards that serve in a variety of ways. He is passionate about making Lincoln and Nebraska a great place to live!